Thank You for Joining the GMB Mastermind.
I appreciate everyone who attended and participated in the Google My Business Page Mastermind session. I’m grateful for the opportunity to share insights and collaborate with such talented professionals. Personally since doing all these things. I've gotten $5million in sales volume directly from Google in the last 3 months. One client reached out and I show 1 home to then went into escrow and closed 35 days later.
If you ever have clients—buyers or sellers—looking to move to San Diego County, I’d be honored to assist them. I’m committed to providing the highest level of care and professionalism to ensure your referrals are well taken care of.
Thank you again for your support, and I look forward to connecting with you again soon!
I was asked by a few agents if I would teach them how to do it step by step. Since it's so much effort I decided in order for me to best use my time. I will ask a small fee to compensate me for my time. The courses are below if you are interested. Just reach out to me at scott@scottchengteam.com
Welcome to the Bootcamp! This session is designed to provide you with a high-level overview of how to enhance your Google Business Profile (GBP), leverage AI tools, and delegate tasks efficiently to maximize your online presence and attract real estate clients. This bootcamp highlights key takeaways from four in-depth courses. For detailed implementation, the individual courses are indispensable.
Google is the #1 search engine, with over 90% of online searches happening here. A GBP ensures your business shows up in local search results when potential clients are looking for real estate services.
Regular updates with posts, photos, and videos show potential clients that you are active and engaged in your community. Profiles with frequent updates are ranked higher by Google, leading to more visibility.
The Q&A and messaging features allow potential clients to engage with you directly, turning queries into conversations and conversations into leads. Use your GBP to spotlight unique selling points, like specific neighborhoods or types of real estate you specialize in, helping you stand out in a crowded market.
Provide a downloadable checklist for attendees to ensure their GBP is optimized for maximum visibility and effectiveness.
Provide a comprehensive guide to leveraging Google Business Profile (GBP) features and tools to maximize visibility, attract leads, and enhance engagement with potential clients.
Learn how to access and interpret GBP Insights. Identify how clients are finding your profile: direct searches, discovery searches, or branded searches. Use data on website clicks, calls, and direction requests to refine marketing strategies.
Customize your services section to include specific offerings with long-tail keywords. Define your service areas to attract clients searching for agents in those locations.
Google Posts act as mini-ads or updates that appear on your profile. They improve engagement and can impact search rankings.
Types of posts include:
Updates about new listings.
Event announcements.
Write concise, keyword-rich descriptions. Include high-quality images or videos to capture attention.
Use high-resolution photos of properties, team members, and office spaces. Include improve local SEO.
Identify long-tail keywords like "affordable condos for young professionals in San Diego." Incorporate these into your profile description, posts, and service list.
Learn the DOs and DON'T for your GMB page.
What is ChatGPT and how it works.
Why AI is a game-changer for real estate professionals.
Types of content you can create:
o Blog posts.
o Google Posts.
o Social media captions.
o Q&A responses.
o Property descriptions.
Streamlines content creation with preloaded industry-specific language. Automates integration of your predetermined long-tail keywords. Tailors outputs to your brand's voice and marketing goals.
Create a spreadsheet with long-tail keywords grouped by category (e.g., locations, property types, buyer demographics) Provide ChatGPT with context to integrate keywords.
Learn how to create your own custom ChatGPT.
You will never have to worry about getting everything done. Learn how to hire and manage VAs
Understanding the value of delegation: Focus on high-value tasks (client meetings, negotiations). How VAs can help with GBP management and AI-driven content creation. Cost-effectiveness of hiring VAs in other countries.
Where to Look for your VAs: Which platform is best for finding a VA. Is staffing agencies worth the money.
Conducting an orientation session via Zoom. What software to use in order to best manager the work load of your VAs.
With VAs and AI. You've got it all taken care of. Learn how to make sure consistent content is being pushed out to your social media and GMB page.
Learn when to scale your team as you grow.
Learn how to pay your VAs and make sure it completely legal.
Add a footnote if this applies to your business
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